Solar Armour involves partnering to put the tools to empower behavioural change directly in the hands of primary stakeholders, then reinforcing this through practical environmental workplace change.
Solar Armour was a personal project founded in the realisation that Australia has the highest global incidence of skin cancer, with young males in particular being at risk due to perceived invincibility, youthful complacency, tanning culture, Australian summer culture, and overall apathy to long-term consequences. With young Australian adult male tradesmen as the primary, ‘at-risk’ endangered audience, the project was focused on generating universal accessibility and avoiding alienation to access.